This year, we took an early look at a special project from adidas arriving next year. Partnered with HBO, the German sportswear giant has crafted a unique series of Ultra Boost themed after the show’s many families.


Collaboration is coming. Next year, HBO’s smash-hit Game of Thrones will give their take on an adidas Ultra Boost for each family in the show. This announcement comes as such a surprise because it feels very strange for a TV show of this caliber that hardly makes its own merchandise to be interested in such a high-profile collaboration. However, it is very fitting. Next year, GoT’s eight-season run on HBO is coming to a close, and many fans are agonizing over what will happen to their favorite characters. While the leak of a project from Thrones and adidas doesn’t give us any answers, it certainly gives us something to look forward to as the final season quickly approaches.

This week, we have a close look at the fifth shoe in the Game of Thrones x adidas project, which is themed after The Night’s Watch. This adidas Ultra Boost begins with a black Primeknit upper, flecked with bits of white thread mixed in. The supportive sidewall cage comes made from leather and dyed entirely in black, matching the signature heel counter. The mudguard around the toe box comes in white, while two tags on the heels identify this pairs by its “Nights Watch” moniker. Finally, the look is completed by plain white Boost and a white trail outsole.

GAME OF THRONES X ADIDAS ULTRA BOOST “NIGHT’S WATCH” RELEASE INFORMATION

With the appearance of official images on the adidas website, we also have a preliminary release date of January 4th, 2019 for the Game of Thrones collection. Pairs are expected to retail for above the usual $180 price, though this remains to be seen. Check out the official images below for a better look, and stay tuned to JustFreshKicks for more information regarding the release.

Game of Thrones x adidas Ultra Boost “Night’s Watch”
Release Date: January 4th, 2018
Price: $200