The adidas Speedfactory initiative is off to a great start. Two city-specific pairs have already launched, but are now releasing globally alongside the fresh New York City pair. The worldwide release was an unexpected surprise, and the shoes are available now.

adidas Speedfactories are starting to pop up around the globe. After the facility in Germany produced the first two consumer-release shoes, the AM4LDN and AM4PAR, the American factory in Atlanta finally opened its doors.  The Speedfactory process is quite impressive. The upper for each shoe is built lightning fast, and attached to the Boost midsole with zero glue involved, meaning the fit feels seamless. With two shoes already in the hands of consumers, adidas surprised us this week with a worldwide launch of both, in addition to the brand new Speedfactory AM4NYC, made in Atlanta.

The latest addition to the adidas Speedfactory line is the first publicly available shoe made in the U.S. facility. The upper comes in all black and sits atop a full-length Boost midsole, with a bright red insole to add some color. This pair also includes the NFC chip in the tongue that allows the wearer to tap their phone to it for a more interactive digital experience.


The first two adidas Speedfactory AM4 shoes released alongside the New York City pair on April 26th, 2018. While the new NYC pair sold out immediately, the first two renditions of the Speedfactory AM4 are still available directly from adidas. Check out the official images below for a better look, and make sure to grab a pair before they’re gone.

adidas Speedfactory AM4NYC 
Release Date: April 26th, 2018
Price: $200
Color: Core Black/Core Black/Tech Ink
Style Code: D97214

adidas Speedfactory AM4LDN 
Release Date: April 26th, 2018
Price: $200
Color: Cloud White/Shock Green/Shock Green
Style Code: G25950

adidas Speedfactory AM4PAR 
Release Date: April 26th, 2018
Price: $200
Color: Tactile Green/Core Black/Cloud White
Style Code: G25951