adidas Originals’ recent new designs have featured some futuristic takes on their retro archives. This week, the Oznova made its debut overseas, referencing classic like the Ozweego and the fan-favorite Yeezy 700.
The adidas Originals team has been hard at work reviving some of their archival sneakers over the past few years, delivering exciting new versions of silhouettes like the Ozweego, Forum, and ZX family. Now, they are gearing up for the launch of another addition to the Oz family, dubbed the Oznova. While the family resemblance is definitely there, it is also strikingly similar to elements seen throughout the beloved Yeezy 700 series, namely the shape and build of the v1 and v2 variants. The Oznova features a mixed material upper, comprised of suede, synthetic textiles, and semi-translucent rubber elements for a distorted look across the midsections. Padded collars add a more plush feel on foot, while a platform midsole with adiplus+ cushioning provides extensive comfort.
ADIDAS ORIGINALS OZNOVA RELEASE INFORMATION
The new adidas Originals Oznova has yet to make its official debut in the United States, though they did quietly release from the HBX store earlier this week. Combining a number of recent Three Stripes silhouettes, the Oznova comes with a price tag of $158 for the initial grey and blue look. Check out the official images below for a better look, and stay tuned to JustFreshKicks for more adidas release news.
UPDATE 6/12/22: adidas released their new Oznova silhouette earlier this week, which is currently available in two colorways directly from the brand’s websitewebsite. Available in Dash Grey or Magic Beige, pairs come with an adjusted price tag of $130.
Release Date: 2022