Salehe Bembury’s work in the sneaker world continues to expand, currently releasing new colors of his Pollex Crocs regularly. This week, we got an early look at his take on the New Balance 990v2 Made in USA, coming soon.

Salehe Bembury’s journey with New Balance began back in 2020, releasing his ‘Peace be the Journey’ edition of the 2002R, and effectively reviving the retro running silhouette through his massively popular take. Since then, Bembury has exhibited a tour de force of sneaker collaborations, designing several more models with NB, as well as signature shoes for Anta and Crocs. Now, he is returning to release a new project with New Balance, crafting a special-edition colorway of the Made in USA 990v2. This pair begins with a dull orange spacer mesh base layer, adding thick, shaggy suede overlays in clay red, with hints of grey in the middle. The shoe’s branding is added in a bright purple shade, while a rusty orange midsole completes the look.


Salehe Bembury’s next project with New Balance has not been officially slated for release, though we expect to see them drop sometime in 2023. Casting the Made in USA 990v2 in soft orange shades with purple accents, pairs will likely release first via the designer’s Spunge website, followed by a wider New Balance release, likely with a price tag of $200. Check out the early images below for a better look, and stay tuned to JustFreshKicks for more New Balance release news.

Salehe Bembury x New Balance 990v2 “Sand Be The Time”
Release Date: December 8th, 2022 (Spunge)
Price: $200
Style Code: M990SB2

UPDATE 12/5/22: Salehe Bembury has announced the initial release information for his ‘Sand be the Time’ New Balance 990v2, dropping on December 8th, 2022. Pairs will be available via his Spunge website at 12pm ET, followed by a wider release from New Balance and select retailers for $200.

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