Supreme SS20 was a great season that will likely always be remembered by the COVID-19 pandemic and the racial injustice finally cracking the surface of America as we know it. While the season has come to an end, we’ll be giving a recap of the highlights plus our final review of the entire season.
Supreme SS20 ended how it began. With the season finally kicking off and catching steam a few weeks into the season, the last couple of weeks for the season were a bit of a blur. With the killing of George Floyd and the protests and riots that quickly following, Supreme took an unannounced break for one week which began a lack of communication and a lot of dry drops that looked like they were just thrown together which ultimately ended the season pretty bad. Although that’s how the season ended, it shouldn’t stand for the entire season because Supreme actually put together a huge lineup that’ll be looked at upon as one of the best since FW18.
SS20 housed quite a few great collaboration which will be added to some of the best we’ve seen from Supreme. The season seemed a lot better than previous capsules due to Supreme finally spreading out hyped items resulting in every week there being something new to go for. While the collaborations were great Supreme also had a few lookbook pieces that fans and collectors went crazy for. First of all the Supreme x Nike Air Force 1 Low released in white and black and sold out within a blink of an eye and quickly took the sneaker and street-wear world by storm. Other great pieces include the North Face “Cargo Series,” the official Oreo collaboration, and partnerships with MLB, Lamborghini, B.B Simon, and Takashi Murakami on the COVID-19 Relief Box Logo. Other than collaborations, Supreme lookbook items actually took off this season which is something we all like to see. Some of our favorite pieces to drop were the Motion Logo hoodies and tees, Hole Punch Denim Jacket, the Lawn Chair, and the Waves Work collection.
Overall the season was a great improvement from the past handful of seasons and hopefully Supreme carries the heat into FW20 season. The online shop does need a lot of improvements due to the fact of manual user’s experiences being plagued with weird glitches, time delays and an overall bad website experience which gave bot users an even more advantage creating sell-out times that were unimaginable. If Supreme can create a better consumer experience and stay on their grind full of heat every week, FW20 may be one of the best yet. As the season draws closer, we will be covering all of the FW20 leaks so make sure to stay tuned to JustFreshKicks for all of the FW20 news. Thanks for staying tuned all SS20 long, and we look forward to giving you all the FW20 news expected to start surfacing very soon. What were your thoughts on this season? Feel free to let us know.