Special releases from sneaker brands featuring their signed athletes are nothing new; Player Exclusive releases have been around since before the start of Jordan Brand. But this month, Asics has shared something special, a new project with Houston Texans’ wide receiver Stefon Diggs, giving him his own pair of the GEL-Nimbus 10.1.
Japanese brand Asics is not typically known for their relationship to American football. The brand focuses primarily on running shoes, and has been innovating in that space since its founding in 1949. However, last fall the brand debuted a new campaign for their Fall/Winter SportStyle lineup, which featured wide receiver Stefon Diggs showing off a number of upcoming styles. Diggs even announced a partnership between the two, teaming up with Asics to cover his footwear and athletic apparel off the field. Now, it appears Stefon is getting his own collaboration with the running brand, though this first project may not be available to the public.
The first collaboration between Stefon Diggs and Asics features the GEL-Nimbus 10.1, an updated version of the 2011 running model, repurposed for lifestyle wear. The model is set to arrive amongst Asics’ in-line offerings soon, likely after an initial wave of collaborations. Diggs’ pair is a nod to the family & friends in his life, and will likely be limited to those people given its a limited run of just 250 pairs. The shoe features a mostly white upper, adding overlays in black and metallic silver. Some panels feature a warped grid pattern to them, while soft translucent pink accents decorate the tongues and heels. Additionally, charm bracelets saying ‘Friends’ wrap around each heel.
STEFON DIGGS X ASICS GEL-NIMBUS 10.1 RELEASE INFORMATION
Stefon Diggs’ signature pair of the Asics GEL-Nimbus 10.1 is releasing August 29th, 2024 at Kith Manhattan. Limited to just 250 pairs, the shoe is dressed largely in white with some colorful accents as well as nods to his friends & family. Check out the editorial images below for a better look at the special-edition release, and stay tuned to JustFreshKicks for more Asics release news, like atmos’ take on the GT-2160 releasing this year.
Stefon Diggs x ASICS Gel-Nimbus 10.1
Color: White/Gray Dawn
Style Code: 1203A573-100
Release Date: August 29th, 2024 (Kith Manhattan)
Price: $195
UPDATE 8/28/24: Stefon Diggs’ first Asics collaboration is releasing this week after a limited friends & family drop this Summer. Available exclusively through Kith, the store is currently taking raffle sign ups via their app, with winners strictly able to pick up from their Manhattan store.