In 2001, the Nike Dunk was in its prime. Originally built for basketball but co-signed by skateboarders, the Dunk was a lifestyle juggernaut at the start of the millenium. Now the Swoosh is bringing back some fan-favorites, like the Dunk Low “Plum” from 2001.

Japan has been home to some of Nike’s best releases for well over 20 years now, but things have started to change in recent months. in 2017, when Nike was celebrating the Air Max 97, the brand finally released OG colorways that were originally exclusive to Japan. Now, the Swoosh is doing the same with some legendary Dunk colorways, starting with the famous “Ugly Dunkling” pack. Released in 2001, the pack featured three Dunk Low colorways, each more vibrant with the last. Among them was the standout “Plum” pair, which painted the Dunk Low in vibrant purple and red tones for a never-before-seen colorway, one that finally sees a global release later this year.

The Nike Dunk Low “Plum” is easily one of the most eclectic Dunk colorways ever released. The shoe’s suede base layer comes in a faded purple tone, with overlays on the laces, mudguard, and ankle in a darker, richer shade of the same “Plum” purple. The Swoosh and accompanying laces are dye in a dark, burgundy-like red tone, which is repeated on the tongue’s Nike Air branding as well as the shoe’s outsole. As of now, it remains to be seen if Nike will release the rest of Japan’s Ugly Dunkling pack, but there’s always hope.


Nike’s re-release of the Japan-exclusive Dunk Low “Plum” from the Ugly Duckling pack is scheduled to make its return next month, on February 7th, 2020. The colorful purple and red pair will retail for a cool $110, launching from both Nike and select retailers. Check out the official images below for a better look, and stay tuned to JustFreshKicks for more information on where to get your pair.

Nike Dunk Low “Plum” 
Release Date: February 7th, 2020
Price: $110
Color: Plum