The New Balance 327 continues to add new colorways for seasonal releases, with this week’s addition of the “Winter Athletics” look surfacing and subsequently selling out overseas. Check out the new look, coming soon.

Since its introduction to the New Balance lineup last year, the 327 has quickly become one of the brand’s most popular lifestyle sneakers, due in part to its sleek and stylish design and its all-day wearability and comfort. While we’ve seen the 327 surface in dozens of colorways and a few variations, this week New Balance unveiled a new pair featuring a Cordura nylon base layer, adding some extra durability to the popular model. This pair features a “Winter Athletics” color scheme, which, while we’re uncertain what that means specifically, is still a fresh new look. The “Winter Athletics” look begins with an off-white base layer for the Cordura layer, before adding a black mudguard, rusted orange heel counters, and pale blue New Balance ‘N’ logos.


New Balance’s fresh “Winter Athletics” colorway of the 327 has not yet been announced for release globally, though they did launch from Hypebeast’s HBX store this week before selling out quickly. The black, blue, and orange color scheme will likely land stateside in the coming weeks, with a slightly elevated price tag of $110 for the Cordura fabrics. Check out the official images below for a better look, and stay tuned to JustFreshKicks for more New Balance release news.

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