JoeFreshGoods and New Balance are at it again, reuniting for their first release since last year’s “Shoe of the Year” contending 992. This time, JFG is delivering his take on the 990v3, dressed in brown, blue, and green for the “Outside Clothes” theme. 

Chicago-based designer JoeFreshGoods and New Balance are continuing their exciting work together that began with a limited edition 992 release at All-Star Weekend in 2020. Now, the Fat Tiger Workshop creative director has set his sights on another legendary model from the 99x family, imbuing his latest work with the inspiration of “Outside Clothes”, or the pieces you wear outside to be seen. Applying this theme to the New Balance 990v3, the result is an eye-catching color scheme that mixes bold blue and green tones with beautiful shades of brown for another excellent Made in the U.S.A release. The look begins with a light blue mesh underlay for the base layer, before adding suede panelling to the toe, midfoot, and heels in smooth brown suede. The lime green accents adorn the heel clips, lacing system, and outsole to complete the look. 


The latest project from Chicago’s JoeFreshGoods and New Balance, the “Outside Clothes” 990v3, has not yet been announced for release, though we are expecting them to launch sometime in the coming weeks. The  brightly-colored pair will likely launch from both New Balance and select retailers, with a price tag somewhere in the $180+ range. Check out Joe’s in-hand preview as well as the official images below for a better look, and stay tuned to JustFreshKicks for more New Balance release news. 

Joe Freshgoods x New Balance 990v3 “Outside Clothes”
Color: Beige/Aqua-Green
Style Code: M990JG3
Release Date: September 10, 2021
Price: $220


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UPDATE 9/6: Joe Freshgoods has confirmed that his New Balance 990v3 “Outside Clothes” will be releasing globally on September 10th. See above for online links & raffles.