Kith is a New York City-based streetwear brand founded by Ronnie Fieg in 2011. What began as a Ronnie Fieg footwear buyout at the original NYC sneaker boutique SoleClassics has become one of the most culturally influential lifestyle brands of the 2010s-2020s. Kith operates retail flagships in New York, Los Angeles, Miami, Paris, and London, plus the Kith Treats ice cream concept and Kith Kids children's line.
Early footwear collaborations
Before founding Kith, Ronnie Fieg had already established himself as a collaborator. His Asics Gel-Lyte III collaborations (2011) and early Asics reworks set the template for boutique collaborations. His collaboration program accelerated after Kith's founding:
- Kith × Asics (ongoing series, starting with Gel-Lyte III)
- Kith × New Balance (multi-year program beginning 2013)
- Kith × Adidas (2016+)
- Kith × Nike (2018 "Just Do It" capsule)
- Kith × Converse (2017 Chuck 70)
- Kith × Clarks Originals (2015+)
- Kith × Timberland (2016+)
Monthly Program (Weekly Drops)
Since 2017, Kith has operated a monthly seasonal drop model — new capsules release in themed installments throughout each season. These include full apparel and footwear collections, cross-industry collaborations (BMW, Disney, Star Wars, New York Knicks), and regular Asics, New Balance, and adidas re-releases.
Major collaborations
- Kith × Clarks Wallabee "Chai" and "Sand" — defining Kith x Clarks releases
- Kith × Nike LeBron × (Four) (2018) — reimagined LeBron silhouettes
- Kith × Nike Air Force 1 Low "NYC" (2020)
- Kith × Adidas Terrex Free Hiker (2021+)
- Kith × New Balance 990v3 (2020) — consistently re-released, iconic grey-on-grey
- Kith × New Balance 550 — follow-up to Aimé Leon Dore's revival
- Kith × New Balance 992 — multiple capsule seasons
- Kith × Adidas Samba (2024) — during the Samba's cultural peak
- Kith × Asics Gel-Lyte III "Salmon Toe," "Super Green," and "Super Yellow" — foundational releases
Retail footprint
Kith operates flagship retail locations in: Soho NYC, Brooklyn, Miami, Los Angeles (Westwood), Paris, London, Tokyo, and a Treats ice cream concept integrated with most flagships. The brand also operates within Kith for Women (launched 2017) and Kith Kids (2013).