Kanye’s prophecy has come true, anyone will be able to wear Yeezy. Kanye West’s Yeezy Brand has officially struck a 10-year multi-million dollar deal with Gap, which will put Yeezy attire in Gap retailers and on-line starting in 2021.
It’s been rumored for some time that Kanye has been looking around for a place to be able to connect consumers to Yeezy products. With Kanye himself talking about his Wyoming ranch and his dream to produce all-American made clothing, Kanye has made statements about Yeezy products being available via Walmart’s or Costco’s and it looks like Ye’ has finally found his home, and it’s back to where it all started. If you’re a Ye’ fan you probably know his love for fashion and clothes began when he was very young, but his first taste of the industry was working at Gap as a teenager, Mark Breitbard, Gap’s global head of branding recognized this in his official statement saying, “We are excited to welcome Kanye back to the Gap family as creative visionary, building on the aesthetic and success of his Yeezy brand and together defining a next-level retail partnership.”
The deal appears to be a 10 year deal that will begin Yeezy products being sold via Gap Stores and On-line. The Yeezy lineup will host and arrange of necessities clothing for the entire family coming in mens, womens and kids sizing. Most likely it will be cheaper product that see a lot more affordable pricing then we are used too which is great thing for general consumers, us and even Kanye. It’ll be interesting to see where the partnership takes, GAP, Yeezy and the fashion world but with Kanye leading the charge, expect the unexpected.
As we get more details, you can rely on JustFreshKicks being your #1 source for all Yeezy x Gap news. As we get leaks on what’s to come or any updates on the deal, we will let you know so keep it locked for updates and more of the latest Yeezy and Gap news, you won’t want to miss it. Check out a possible first look at some of the products that we may see next year below as Kanye tweeted out this image with the caption, #WESTDAYEVER, right after the news broke.
UPDATE 6/8: Kanye and GAP decided to shock drop one piece from their upcoming collection, likely as a way to gauge demand. At around 1AM EST, a waiting page went up for the YEEZY x GAP Round Jacket in blue, which Kanye was seen wearing recently. Stay tuned for more details on the full collection and be sure to follow us on Twitter for alerts.
UPDATE 5/24: It appears the Yeezy x GAP collection will officially be dropping in June of this year. We will be monitoring the collection very closely with a release date and droplist, so stay tuned.
UPDATE: A catalog image has surfaced online of the Yeezy x GAP collection which you can check out below. From the early looks of it, it appears Kanye will have everything priced at $50 and will even be releasing his famous Clogs through GAP. Check it out below and stay tuned for more details.