Despite the lack of an NBA season, sneaker companies are pushing forward with their planned releases for the season. This month, PUMA Hoops is launching their LQDCELL Origin in an eye-catching new colorway, inspired by ’90s product from the brand.

First debuted almost exactly one year ago, PUMA Hoops LQDCELL Origin returns this week, popping in a new vintage-inspired colorway. The hightop silhouette is constructed from a mesh base layer reinforced by leather overlays. The latest colorway of the Origin takes its inspiration from ’90s PUMA product, applying a gradient to the shoe’s neoprene upper that starts with purple in the toe before fading to white at the heel. PUMA’s signature Formstrip overlay some in a deep maroon tone on a shaggy suede base, while other orange and maroon accents adorn the midsole and medial paneling,.


PUMA Hoops’ latest colorway of their original LQDCELL Origin silhouette is scheduled to drop later this week, on May 1st, 2020. The colorful archive-inspired look retains the Origin’s usual $120 price tag, and release from both PUMA and select Hoops retailers. Check out the official imagery below for a better look, and stay tuned to JustFreshKicks for more PUMA release news.

Release Date: May 1st, 2020
Price: $120
Color: Luminous Purple/PUMA Black