Kyrie Irving is set to star in his first movie this Summer. Based on his popular character Uncle Drew, the film’s release will receive some unusual marketing in the form of the Nike Kyrie 4 in an all-new “Uncle Drew” themed colorway.
Nike and Kyrie Irving have formed quite the lucrative partnership. Over the last few years, the NBA star has released several signature shoes with the brand, each more popular than the last. With each new iteration of the Nike Kyrie, the Swoosh releases an “Uncle Drew” colorway, themed after a character created by Kyrie. Unfortunately, each release feels more limited than the last. Until now.
This year, Kyrie Irving is gearing up for the release of his first full-length feature film titled Uncle Drew. To celebrate the Celtic’s guard’s crossover onto the big screen, Nike has put together a fourth colorway in the “Uncle Drew” family, this time taking over the Kyrie 4. The shoe begins with a plain white highlighted by a navy blue Swoosh and gum rubber outsole.
NIKE KYRIE 4 “UNCLE DREW” RELEASE INFORMATION
Nike’s new Kyrie 4 made to commemorate the athlete’s Uncle Drew movie is scheduled to release on June 23rd, 2018. The simple colorway will retail for $120 from select Nike Basketball retailers, in full family sizing. Check out the early shot of the shoe on Kyrie’s feet below, and stay tuned to JustFreshKicks for more Nike Kyrie release news.
Nike Kyrie 4 “Uncle Drew”
Release Date: June 23rd, 2018
Color: White/Deep Royal-Gum Light Brown
Style Code: 943806-100