Nike introduces the Ja 1 “Smoke” as a tribute to Ja Morant’s fearless attitude. This sentiment was echoed in Morant’s response to Patrick Beverly’s bold remarks during a playoff game “We ain’t ducking no smoke. We run up the chimney.”

The Nike Ja 1 “Smoke” is a visual masterpiece, blending a mix of colors, including Black, Light Silver, Coconut Milk, Vivid Sulfur, and Cobalt Bliss. The shoe seamlessly integrates breathable mesh with durable leather, accentuated by Grey marbling accents on the TPU Swoosh logos. The iconic Ja Morant logo is proudly featured on the mismatched tongues and insoles, with the number “12” elegantly stitched onto the heel. An enduring Coconut Milk rubber sole completes the design, ensuring style and performance.


The Nike Ja 1 “Smoke” will be released on October 6th. It will be available at select Nike Basketball retailers and online at Stay tuned to JustFreshKicks for more of the latest sneaker news, release dates, and restock alerts.

Nike Ja 1 “Smoke”
Color: Black/Light Silver-Coconut Milk-Vivid Sulfur
Release Date: October 6, 2023
Style Code: DR8785-002
Price: $110

UPDATE: The Nike Ja 1 “Smoke” will no longer feature Morant’s handwritten rendition of his iconic phrase, boldly displayed on the shoe’s lateral side.