Nike’s Air Max 1 Launches With a Mini Swoosh in Platinum This Month

The Nike Air Max 1 is turning heads this year. With the Anniversary iteration selling out in new colors monthly, Nike is struggling to keep up with demand. Luckily, this fresh new “Platinum” colorway is scheduled to arrive in stores soon.

Nike’s Air Max 1 is making the rounds this year. After an incredibly successful anniversary celebration last year, the retro runner is back and better than ever in 2018. So far, we have seen new colorways across several forms of the Air Max 1 silhouette, including the Anniversary and Premium versions. Now, Nike is introducing a clean neutral take on the beloved sneaker before Summer is gone.

The new Platinum colorway begins with the flat silver tone over most of the layered upper. The laces, Swoosh, and toe arch come in a softer Sail tone to contrast the main body, though, for the most part, the color is consistent across the shoe. The mini Swoosh on the lateral toe comes in black, matching the airbag and Nike Air branding. Finally, the new color scheme is complete with a plain white sole unit.


The clean new take on the Nike Air Max 1 is scheduled to drop sometime during July 2018, though no official date has been announced. The “Platinum” colorway will retail for an elevated $150 from both Nike and select retailers. Check out the official images below for a better look at the new colorway, and stay tuned to JustFreshKicks for more Air Max release information.

Nike Air Max 1 “Platinum” 
Release Date: July 2018
Price: $150
Color: Pure Platinum/Sail-Black-White
Style Code: 875844-006

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