“Just Do It” has been one of Nike’s most famous slogans for quite some time now. However, is it not they’re only famous marking. This year, the brand will unveil a new “Just Do It” pack, featuring classics like the Air Force 1 covered in old logos.
When Nike began in the early 1970’s they had no logo. They knew this was a problem, and sought a small but significant marking that could have them label their products for decades to come. Phil Knight, the founder of the brand and then-CEO hired a small-time graphic designer to come up with a few ideas for them, and they eventually settled on the Swoosh. However, it’s not the only logo they use. Over the years, Nike has created and set aside a multitude of new logos and slogans, and now a new collection will pay homage to the most famous of them all.
The Nike “Just Do It” collection first appeared on our radar months ago, in the form of the Air Max 1. Leaked images showed the coveted Air Max with different Nike symbols throughout the years, particularly the catchy “Just Do It” mantra. Soon, we began to see colorways like this pop on all kinds of Nike shoes. The latest of which is our first official look at a new Air Force 1 in the “Just Do It” make up. This pair begins with an all-orange upper, covered in patches with old Nike logos and “Just Do It” badges. According to our friends Py_Rates, who shared these official images, this Air Force 1 Low will also come in a plain white colorway.
NIKE AIR FORCE 1 LOW “JUST DO IT” RELEASE INFORMATION
The Nike Air Force 1 Low from the upcoming “Just Do It” campaign has not been given an official release date, though is expected in June or July 2018. The over-branded pairs of the Air Force 1 will retail for just $130, slightly higher than its standard MSRP. Check out the official images below for a closer look at the orange colorway, and stay tuned to JustFreshKicks for more Nike Air news.
Nike Air Force 1 Low “Just Do It”
Release Date: June 2018
Color: Total Orange/Total Orange-Black-White
Style Code: AR7719-800