Key Details
Price: $160Style Code: U9835DURelease Date: October 1, 2026
- Releases October 1, 2026 for $160 via NewBalance.com and select retailers.
- Elliptical ABZORB SBS pods and wave like molding echo the New Balance 9060's midsole shape.
- Coco Gauff and Aminé front the 983's debut campaign.
The New Balance 983 “Shadow Blue” releases October 1, 2026 for $160 via NewBalance.com and select retailers. The details are reported and have not been confirmed.
New Balance debuts the 983 as a standalone lifestyle silhouette, reshaping the brand’s early 2000s running cues with exaggerated proportions and a more sculptural build borrowed in part from the New Balance 9060. Coco Gauff and Aminé front the debut campaign, their contrasting personal styles used to show how the shoe fits different wardrobes.
Release Date, Price and Where to Buy
New Balance 983 “Shadow Blue”
Style Code: U9835DU
Colorway: Shadow Blue/Zinc Blue
Price: $160
Release Date: October 1, 2026
Status: Reported
New Balance 983 “Shadow Blue” Design
The 983’s midsole runs on elliptical ABZORB SBS pods with wave like molding, giving it a shape close to the 9060’s cushioning setup without copying it outright. Rounded overlays and reflective accents build out the upper, and the debut “Shadow Blue” colorway pairs Shadow Blue with Zinc Blue across the build (style code U9835DU).
Who Fronts the New Balance 983 Debut Campaign?
Coco Gauff and Aminé front the shoe’s debut campaign. New Balance built it around their contrasting personal styles to show how the 983 fits different looks.
Frequently Asked Questions
When and Where Does the New Balance 983 “Shadow Blue” Release?
The New Balance 983 “Shadow Blue” releases October 1, 2026 for $160 via NewBalance.com and select retailers. The date has not been confirmed by New Balance.
Is the New Balance 983 a Version of the New Balance 9060?
No, the 983 is a standalone silhouette. It borrows the 9060’s elliptical ABZORB SBS pods and wave like midsole shaping but adds its own rounded overlays and reflective accents.
Does the New Balance 983 Come in Other Colorways?
“Shadow Blue” marks the 983’s debut colorway. New Balance has not announced additional colorways for the model yet.
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