PUMA’s retro Suede sneaker has been a prime source of storytelling for the brand in recent years, as the shoe celebrates its fifty-third birthday in 2021. This week, the Big Cat is honoring the shoe through a special project with HARIBO, coming soon.

PUMA’s Suede silhouette turns fifty-three years old in 2021, making the essential sneaker older than most sneakerheads on the planet. To celebrate such a momentous occasion, PUMA has cooked up a number of special releases, including this week’s continuation of their collaboration with HARIBO, the candy brand. The latest release sees the two working together on a trio of Goldbear-themed Suedes, each taking on one of the signature red, yellow, and green colors for an all-over tonal look. Each pair features dual HARIBO and PUMA branding on the tongues, along with a special bear-shaped keychain attachment.


The upcoming collaboration between HARIBO candy and PUMA has been scheduled to release later this week, on July 2nd, 2021. The three-pack of bright colorways will be available directly from the PUMA website with a price tag of $80 per pair. Check out the official images below for a better look, and stay tuned to JustFreshKicks for more PUMA release news.

Release Date: July 2, 2021
Price: $80