Slack Customizes the Nike Dunk Low and Air Max 1 in “Aubergine”

The Slack Nike Dunk Low and Air Max 1 customs are a pair of one-of-one projects built for the workplace-messaging company by independent customizer @jsbthecreator, dressing two everyday Nike silhouettes in Slack’s house palette. These are not a retail collaboration. They were made as gifts for Slack staff and leadership, which puts them in rare-air territory for anyone who works the office-app angle of sneaker culture.

Brand-commissioned Nike customs have become a quiet flex among tech companies, and Slack leaned all the way in. The project pairs the Nike Dunk Low, the silhouette that has defined the last few years of casual rotation, with the Air Max 1, the shoe that introduced visible Air in 1987. Both arrive wrapped in Slack’s signature Aubergine, with the company’s logo and its SlackBot mascot worked into the details rather than slapped across the upper.

The “Slack” Dunk Low and Air Max 1 Design

Aubergine, a deep purple, anchors the overlays on both shoes and ties them back to Slack’s brand. From there the customizer pulls in the rest of the company’s logo colors: a green Swoosh on the Dunk, a sky-blue Swoosh on the Air Max 1, plus hits of red, yellow and teal that echo the four-petal Slack mark. Bright yellow laces run through both pairs, and a paint-splatter finish flecks the Dunk’s midsole with all of those tones at once.

Branding is where the work shows. A small woven Slack logo patch sits on the tongues, the insoles carry the colorful SlackBot face, and that same SlackBot mascot lands as a patch on the heel of the Air Max 1. The Dunks line up in full size runs, so this was a proper batch rather than a single sample pair.

Will the “Slack” Nike Dunk Low and Air Max 1 Release at Retail?

No. The Slack Nike Dunk Low and Air Max 1 customs are employee-exclusive one-of-ones and are not slated for a public release or a retail price. They were produced as internal gifts, so the only way to land a pair is to work at Slack or know someone who does.

Because these are hand-finished customs and not a sanctioned Nike collaboration, there is no style code and no drop date attached to them. Nike has not announced any version of this project for the public, and given that it exists to celebrate a single company’s staff, a wider release is unlikely.

Slack Nike Dunk Low and Air Max 1 Customs
Color: Aubergine/Multi-Color
Style Code: N/A (custom)
Release Date: Not Releasing (employee exclusive)
Price: N/A

The Custom Packaging and “Work Hard and Go Home” Boxes

The presentation matches the shoes. Each pair ships in a custom box stamped with the Slack logo, and the size labels swap the usual product code for the phrase “Work Hard and Go Home,” a nod to the work-life balance the company likes to preach. It is the kind of detail that turns a corporate gift into something staff actually want to keep on a shelf.

Who Is @jsbthecreator?

JSB the Creator is an independent sneaker customizer who builds one-of-one pairs to order, and the Slack commission is one of his higher-profile brand projects to date. JustFreshKicks has tracked plenty of bespoke work like this, where a company hires an artist to reskin a familiar Nike shape in its own identity instead of pushing for an official tie-up.

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Custom images via @jsbthecreator, who built the one-of-one Slack pairs.