Nike’s collaboration schedule continues to get more and more packed. This week, new leaks suggest that Houston-based retailer Premium Goods is gearing up for a two-pack of the Air Max 1, coming this Summer.
Sneaker collaborations are an essential part of the industry, bringing in fresh takes on some of our favorite shoes from outside perspectives, largely with fellow brands or retailers that have a story to tell. Nike is one of the best at this, lending their full resources to partners to create unique versions of their huge range of iconic sneakers. This week, new leaks tell us that Premium Goods is back this Summer with a new Swoosh project.
The last release we saw from Houston-based retailer Premium goods and Nike came in early 2023, and featured two upscale versions of the Air Force 1 Low. Now, they are expected to release their latest work with the Swoosh sometime this Summer, highlighting the Air Max 1 for this release. No photos are available yet, but the color palettes have hit the internet already. Both pairs will be predominantly white, with one adding metallic silver and dark forest green, while the other adds red, royal blue, and purple to its palette.
PREMIUM GOODS X NIKE AIR MAX 1 PACK RELEASE INFORMATION
The next project from Houston’s Premium Goods and Nike has not been announced yet, but leaks indicate that the two-piece Air Max 1 pack will release in Summer 2025. Featuring two colorways, one in silver & green and the other in red & purple, pairs will likely be available first from Premium followed by a wider Nike release, with an expected $160 price tag.
Premium Goods x Nike Air Max 1
Color: White/Sport Red-Varsity Royal-Hyper Violet
Style Code: HM9634-101
Release Date: July 13, 2025 (Houston)
Price: $160
Premium Goods x Nike Air Max 1
Color: White/Metallic Silver-Forest Green
Style Code: HM9634-100
Release Date: July 18, 2025 (Brooklyn)
Price: $160
No images of the upcoming collaboration are available yet, but stay tuned to JustFreshKicks on Twitter, Instagram, and Facebook for more of the latest sneaker news, release dates, and restock alerts.
UPDATE 7/7/25: Premium Goods’ upcoming Air Max 1 collab with Nike has an official release date, scheduled for July 13th, 2025 for the Houston pair, and July 18th for the New York pair. Styles are limited to just 713 and 718 pairs respectively, and will only be available at special pop-ups in their designated cities.
UPDATE 6/27/25: The first look at Premium Goods’ upcoming Air Max 1 project has arrived this week, showing off the white/red/royal color scheme. The shoes were spotted at Awake NY’s 1v1 basketball tournament today, and will come with special packaging and a number of small details nodding to Premium Goods’ history. No release date yet.
