J Balvin has definitely climbed the charts of hype beast and sneaker culture influencers. With collaborations with BAPE and now his very own Air Jordan 1, it’s safe to say the global superstar has definitely made his mark.
Late last night it was revealed that J Balvin and Bad Bunny were joining the Super Bowl Half-Time show with J-Lo and Shakira but we never expected an Air Jordan 1 collaboration to be revealed as well. The partnership marks the first time ever that a Latino artist will be partnering up with Jordan Brand on their very own theme, so you can say this sneaker is history in the making.
If you know anything about J Balvin or his aesthetic, this Air Jordan 1 crosses everything off that list. A fan of bright colors, the superstar even had his last tour set designed by Takashi Murakami that featured an arrange of colors and different obscure characters. The sneaker arrives with a tie-dye upper that calls for stacked overlays and crazy jagged cuts as well as smooth overlays that portray clouds on the ankles. A foam tongue comes equipped with a rainbow label that Jordan Branding as well as his signature happy face logo can be found on. His happy face also can be seen on the lateral heel in primetime fashion as a white midsole finishes off the special design.
J BALVIN AIR JORDAN 1 RELEASE INFORMATION
Set to reveal them later on today during the Super Bowl, rumors have of course swirled speculating a shock drop on Nike SNKRS. While that could be a possibility the chances of it are slim but it doesn’t hurt to be ready. As we get more details, keep it locked to JustFreshKicks for all the updates and more of the latest sneaker news.
UPDATE: 5/13: According to SHOF, the J Balvin Air Jordan 1 will be releasing this Holiday season. Stay tuned for more updates since that dat can chane quickly.
UPDATE 4/11: J Balvin gave us an update in a recent interview with Highsnobiety on the status of his Air Jordan 1. While factories have shut down due to COVID-19, the sneakers look to be releasing in November now, although that is not certain. Stay tuned for details going forward.